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Accenture Interactive will leverage its expertise in data-driven marketing transformation to provide L'Oréal Middle East with a more connected approach.
November 12, 2021
By: Lianna Albrizio
Associate Editor
L'Oréal Middle East has selected Accenture to help the beauty group across the Gulf Cooperation Council use data and advanced technologies to deliver a more authentic and human-centered consumer experience across its brands. “The rapid rise in e-commerce over the past 18 months is paving the way for brands to tap deeper human insights so they can be more creative in every digital engagement,” said David Fregonas, Accenture Interactive's lead for the Middle East. “We ar...
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